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Field trials for cattle smart tag

Field Boxmores Bourne label business is locked in a dispute with a Cambridge smart tag developer over an order for intelligent labels to attach to the ears of cattle.

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New name for St Ives Bradford

St Ives Bradford has been re-branded as Global Media Production under new owner Cogent B2B.

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Industry event rebrands as Publishing & Media Expo

Publishing Expo has extended its name to acknowledge the multimedia nature of the media industry.

Print jobs cut after JCM Media review

JCM Media is making 85 staff redundant as it refocuses on direct mail after completing a review of its declining print business

ICG puts name on the map before scanner launch

ICG has reinstated the name Itek Colour Graphics in a bid to strengthen the brand prior to the launch of a new scanner.

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Poor personalisation forecast could prove wide of the mark

If Gartner is to be believed, 80% of marketers are set to abandon the use of personalisation over the next five years.

Name change for UPM's fine paper range

UPM-Kymmene has announced changes to the product names for its graphic fine papers and is also set to launch a new grade next year

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Tukaiz cites personalisation for revenue boost

Though there are few hard numbers yet on whether personalisation will be the new driver of traditional direct mail, Franklin Park, IL-based Tukaiz - along with several of its clients - have already...

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KitKat is latest brand to embrace personalisation trend

KitKat is set to give away more than 55,000 printed personalised packs featuring photos and names of competition-winners.