The commercial printer, which made its foray into litho 18 months ago with a four-colour Heidelberg Quickmaster, will use the purpose-built replacement premises to house the new SM 52 along with its fleet of digital kit.
Color Co managing director Ashley Wainwright told printweek.com that the existing press had hit capacity, "so it was time to expand".
He said that the 12-staff firm "originally tapped into its existing client base" to secure litho work, but now the printer has a "growing demand", experiencing equal sales across both digital and litho.
Wainwright added that the printer could now "process colours and seal in one pass" on the new press - something that would allow the company to take on longer-run jobs.
The firm, which produces corporate literature, business stationery and leaflets, also runs a four-colour Xerox DocuColor and a monochrome DocuTech.
Have your say in the Printweek Poll
Related stories
SMEs merge
In2Print buys Color Co Cheltenham
Latest comments
"Thank you for the opportunity to comment on this Jo, and PrintWeek!
Please feel free to get in touch with the Howden Print Team to arrange your own Free of Charge Cyber Micro-Penetration Test to help..."
"I never quite understand the statements such as "achieved such a positive outcome for this well-established business".
The established business unfortunately failed and no longer exists, a..."
"Genuinely sorry to read this."
Up next...
Protocols being strengthened
Software Circle hit by suspected payment fraud
'Precision and reliability'
EBB sets up new publishing wing
Continued investment
Bakers ups BakPac capacity with double Galaxy Packtech install
"Committed to building a stronger Stora Enso"