Following up on the ongoing "future of print" debate (which at least has merit in generating lots of column inches...), I came across something yesterday that seemed to be the perfect example of harmonious pixel and print interaction.

Web designer John O'Nolan printed loads and loads of different Moo minicards for a client pitch, allowing him to share various website design options and ideas with his audience in a funky and tactile way.

To my mind the Moo service is a perfect example of a clever web-to-print service that makes it easy to produce a whole host of printed matter that would never previously have been printed. And rather like Moonpig's personalised greetings cards, people love Moo stuff when they receive it - I bought my best friend some minicards for her birthday and she was absolutely delighted with them, and it's easy to see how word-of-mouth sales can take off as a result.

The fact that in John O'Nolan's case it was a web designer who chose to use print in this way makes it extra sweet.

It's not often that the words fun, funky and print appear in the same sentence, but services like Moo make the future of print feel that way.