The timing of direct mail campaigns is often overlooked, but it is one of the key factors in gaining a response, according to direct mail company GI Direct.

Sunline Direct Mail has entered administration after no buyer emerged for the business during an accelerated marketing process taking place over the past few weeks.

Quad/Graphics division QuadDirect this week announced the completion of a multi-million dollar upgrade of its Effingham, IL direct mail facility as it looks to adapt its production to better-targeted...

ICG has reinstated the name Itek Colour Graphics in a bid to strengthen the brand prior to the launch of a new scanner.

PDF Workflow has extended its pre-media product portfolio under its rebranded Adaptive name and announced its inclusion within the Crossroads community.

Driving down inefficiencies in direct mail has never been more important if we want to emphasise print’s advantage and rise to meet market challenges and opportunities.

Burroughs Direct Mail has installed an MBO B30 12 plate buckle folder.

Royal Mail's recent pay agreement with the Communication Workers Union could prove to be a boon for direct mail printers following the removal of the weekly cap on unsolicited mail deliveries.

There is optimism that buyers will continue to invest in direct mail this autumn despite two surveys showing a downturn in volume and spend.

Royal Mail is aiming to migrate 90% of its machine-readable mail to its Mailmark tracking system by March 2017, and is increasing the cost of other systems in comparison to encourage uptake.