Revamped Conqueror is relaunched

New Conqueror range: "meticulously analysed and scrupulously matched"
New Conqueror range: "meticulously analysed and scrupulously matched"

Antalis has relaunched the historic Conqueror paper range as part of its revamp of the former Arjowiggins brands the merchanting group acquired last year.

The Conqueror brand dates back to 1888 and in its heyday was a byword for quality letterheads.

Antalis acquired it in a £1.5m deal along with Olin, Keaykolour, Rives and Pop’Set and associated stock.

The merchant worked with former Arjowiggins manufacturing director Angus MacSween and Neil Strain, who was technical director at Stoneywood mill on the revamp.

The paper is now made at an unnamed mill in Europe.

Antalis said the refreshed range was made to the same exacting standards, and the whites and off-white shades had been “meticulously analysed and scrupulously matched to ensure absolute continuity of the world-renowned range”.

The smooth Conqueror CX22 grade is available in three whites, and in weights from 90-350gsm.

Conqueror Laid is also available in three whites with additional oyster, vellum and cream shades, and weights of 90-400gsm.

Conqueror Wove comes in three whites, oyster and cream and in weights from 100-400gsm.

The iconic Conqueror watermark is available on A4 and SRA2 sheets, from 90-120gsm.

Sheet sizes are SRA2 and B1 without watermarking. Envelopes are also available.

Vicky Weatherington, sales manager for Creative Papers at Antalis, commented: “Since acquiring the Conqueror brand, we have been working hard to ensure continuity of its extraordinary legacy, and we are confident that Conqueror’s many loyal customers will be as thrilled with the results as we are.”

The Conqueror range is FSC and EU Ecolabel certified, and is carbon balanced via World Land Trust.

Antalis renamed the former Arjo creative papers range as Creative Power by Antalis earlier this year

Separately, Antalis UK customers will be able to access a wider range of self-adhesive substrates, laminates and mounting films under Antalis’ own-brand Coala.

The move follows the implementation of a new group-wide computer system that links the UK and Ireland operations to its European business. Antalis said benefits included making it easy for brand owners and print companies to “confidently specify and source the same quality products across the UK, Ireland and Europe”.

The transition is taking place over the coming months.

Other branded products in the same categories are unaffected and remain available.