Gray, who was most recently business development director at Stralfors, brings with him 15 years of industry experience selling direct marketing across a range of industry sectors.

Andy Bailey, sales and marketing director at Inc Direct, said his ability to "sell solutions-led business" would help the company to reach its turnover target.

"Finding sales people that truly understand how to sell results-driven solutions are a rarity and Mark is one of those," he said.

Bailey added that the Enfield-based business had seen "a dramatic increase" in sales over the past nine months, as well as an increasing demand to deliver new technologies to clients.