Early introduction to print

Rising star: Louisa Stokes Client services administrator, Augustus Martin

"My dream career was to be a professional dancer"

Louisa is 21 and started working at Augustus Martin in January 2022.

She won the Trainee of the Year Award at the Printweek Awards, where she was praised for her strong work ethic and proactive approach to problem-solving at the London out-of-home and point-of-sale specialist.

What did you study, and did you have a particular career in mind?

I studied dance! From a young age I danced until I was 19 years old. My dream career was to be a professional dancer on cruise ships

How did you find your way into the industry?

My dad has been working in print his entire life so I’ve always been around it. He was bringing me into work from a young age and getting me to help when needed, I always found it very interesting and fun

Did you know anything about print beforehand?

Nope! Although I had a family connection, I didn’t know about the details

What does your role entail?

It entails day-to-day admin tasks and working closely with our clients to meet their needs. I also do small production work on the side to help grow my print knowledge

What’s the most enjoyable or interesting thing about it?

The people I work with and the community we have here at Augustus Martin. The most interesting thing is seeing the final product!

Do you have an ideal career path mapped out?

I have an idea of where I would like to be in a few years’ time. I would like to accomplish a Level 5 management course to help lead me into becoming an account manager or even manage my own team

What would be your dream job (print related)?

To manage a team of my own

What would be your dream job (not print related)?

Definitely a cruise ship dancer!

Who do you view as an inspiring person?

My dad [Glynn Stokes, head of retail development] and my manager Billy Hammond [senior client services manager]. Watching their passion for print is really inspiring, they show that print can be a lot more than just a process

Do you have a ‘side hustle’?

No I do not

What’s top of your playlist at the moment?

All Rhianna songs! I love her

What’s your most-used app?

TikTok

What has surprised you most about working in the industry?

When I started at Augustus Martin I didn’t realise how much goes into print. It’s not so simple

What could the printing industry be doing more of to entice young people into print?

I feel like they need to show the younger generation how interesting and fun print can actually be!