Given the number of newspapers that have actually ceased publication of late, or have moved their content entirely online, some might say that today's April Fool's story in The Guardian is a bit too close to the truth for comfort.
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"Sorry to read this, a big name to go down, hopefully a lot of the £1.8M was insured. We are recruiting operational staff & currently in-talks to assist the clients with immediate requirements."
"£1.8m !! Very big numbers indeed."
"Now black really is white. Ditching a product line with all its consequences for customers is now an award winning move. Priceless!"
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