“We’re trying to build a fully automated colour business, as well as already having black and white, as part of that we’ve overhauled the front end of our business, we put in the Indigo 7600s in April and then we had to look at finishing to prevent it becoming a bottleneck,” said Rapidity managing director Paul Manning.

“The 745 makes sense for us really; it's barcode enabled, so you can just throw the work at it and press go. It’s modular so it's scalable too, which is important because we think that once we get it in then new applications will start to be added,” said Manning.

The slitter-cutter-creaser will be installed at £6m-turnover Rapidity’s central London facility. The 50ppm device can handle products up to 370x650mm.

The circa £85,000 Duplo DC-745 will be installed in mid December.

“We have 10 production staff split across a double day shift, so we’re extremely lean and we can put the 745 in and get anyone in the production team to operate it,” said production director Ben Manning.

“Just as importantly, it will speed up our production processes, because if we have a perfect-bound book sitting on the guillotine with some business cards behind it now, that’s just not going to happen anymore – we’ll have a genuinely flexible post-press operation.”

The commercial printer will use the DC-745 across its entire work mix.

Future investments at the firm will include a web-to-print system and the firm is also looking at achieving ISO 27001 information security management standard as well as further automation across the business.