Killer app: AR reveals puzzling vistas

German games manufacturer Ravensburger's augmented reality (AR) puzzles have been tipped for success in this year's Christmas wish lists.

What did the job entail?

Four augmented reality puzzles were introduced to the UK in July and Ravensburger is developing a further two for launch in January 2013. Designs range from a Paris daytime cityscape, which displays as a nocturnal view from the top of the Eiffel Tower, to a summer scene that becomes a winter wonderland.

How was it produced?
The puzzles were printed using in standard CMYK onto a linen-finish paper, which reduces glare reflected in heavily lit environments. The top layers were then glued onto a cardboard base.

Ravensburger partnered with another German company, which was not named, to create the apps that convert the 2D puzzle image into a video for viewing on iPhone and iPad.

What challenges were overcome?
Ravensburger marketing manager Benn Bramwell said: "Ravensburger works closely with our consumers to ensure that we are making the puzzles they want. But this project was a completely different development process. It took 12 months to develop and the technology was very specific."

What was the feedback?
Ravensburger product manager Sarah Stevens said: "Augmented reality is the most exciting new development in 2D jigsaws for many years and one that we’ll continue to work on in the future."