The Httprint software will connect Virgin's creative, marketing, external agencies, print buyers and suppliers. The installation includes a Request for Quotation tool and can also call off work from stock or via print-on-demand.
"We saw Httprint as the best solution to enable a wide range of print buying departments across a number of Virgin businesses," said a spokesperson for Virgin Group Procurement.
"All processes and spend can be tracked and reported serving as a valuable management information tool," added Polestar Applied Solutions managing director Paul Seaborn.
Story by Philip Chadwick
Have your say in the Printweek Poll
Related stories
Latest comments
"15 x members? Why don't they throw their lot in with the Strategic Mailing Partnership (SMP) and get a louder voice?"
"Some forty plus years ago I was at a "sales" training seminar and got chatting to the trainer after the session had finished.
In that conversation he told me about another seminar he had..."
Up next...

New owner is 'patient, committed investor'
Shareholders green light Royal Mail takeover

Two other tenders also available
House of Commons contingency printing tender live

Wide-format's gala expo
Visionaries welcome

Global Print Expo