PPA legal and government consultant Richard Henchley said strategy talks were at an early stage.
A PPA study carried out by Pira called the Mass Flow Analysis has assessed the environmental impact of the magazine supply chain.
It highlighted that of the 744,000 tonnes of magazines consumed by households and business, 677,000 tonnes is paper. Of this, 145,000 tonnes are retained by the consumer. Of the final 532,000 tonnes, 175,000 tonnes is recycled, with 357,000 tonnes going to landfill.
The board will work with the Department for Environment Food and Rural Affairs (DEFRA), and the Waste Resources Action Programme (WRAP) on the strategy.
Have your say in the Printweek Poll
Related stories
Latest comments
"Very insightful Stern.
My analysis?
Squeaky bum time!"
"But in April there was an article with the Headline "Landa boosts top team as it scales up to meet market demand", where they said they came out of last year’s Drupa with a burgeoning order..."
"Yep. Tracked is king."
Up next...

Print services required
Trio of new tenders up for grabs

Greater automation and ease-of-use
Konica Minolta enhances AccurioPress C7100 series

Energy savings and wider gamut
Wilmot-Budgen takes first LED Onset

Weekly one million mark