The company recently used the web-to-print software to produce flight maps on-demand for DHL Worlwide Air Cargo, working in partnership with Pageflex's UK distributor ROI Software Distribution.

Jon Tolley, managing director at Prime Group, said: "Only Pageflex could give us the functionality we needed to achieve the level of personalisation required for the products we produce.

 "As we look to expand our business partnerships outside of the UK, we know that Pageflex will support us in that growth."

Anna Chagnon, president and chief executive of Pageflex-owner Bitstream,  said:  "Prime Group has used Pageflex to produce some excellent examples of what can be accomplished with variable data technology."

Nottingham-based Prime Group was a litho printer until 2003, when it bought its first digital press,  and has since expanded to provide personalised products.