Terms of the deal have not been disclosed. North Quarter has not been placed in administration and is believed to carry "considerable" debt.
However, Welshpool-based WPG has been quick to point out that it has not taken on any of North Quarter's debts as part of the deal and any inquires regarding owed money should still go to North Quarter.
Several industry sources have reported that they have been unable to speak to North Quarter's owner Peter Maddocks, or anyone at North Quarter, regarding the debt.
Maddocks did not respond to requests for comment from PrintWeek.
The purchase includes "some" of the assets of Severn Media Group Newtown, Redverse Printers in Shrewsbury and Microset Graphics in Basingstoke.
WPG managing director Paul Jones told PrintWeek: "We have bought the goodwill and assets from North Quarter, and taken on 12 staff. The purchase complements our services by adding envelope print and digital printing.
"We will also be able to help the former North Quarter companies' customers because we can offer them longer print run capacity."
If you have any additional information regarding North Quarter, please contact adam.hooker@haymarket.com.
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"Sorry to read this, a big name to go down, hopefully a lot of the £1.8M was insured. We are recruiting operational staff & currently in-talks to assist the clients with immediate requirements."
"£1.8m !! Very big numbers indeed."
"Now black really is white. Ditching a product line with all its consequences for customers is now an award winning move. Priceless!"
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