Lasham was believed to be leaving Print Direct after the completion of his two-year service contract.
He replaces Mike Verga, who will remain within Wyndeham as sales director of Grange Press. And Alan Hodgson, founder and former production director of Print Direct, will take over from Lasham.
yes
Have your say in the Printweek Poll
Related stories
Latest comments
"Very insightful Stern.
My analysis?
Squeaky bum time!"
"But in April there was an article with the Headline "Landa boosts top team as it scales up to meet market demand", where they said they came out of last year’s Drupa with a burgeoning order..."
"Yep. Tracked is king."
Up next...

Print services required
Trio of new tenders up for grabs

Greater automation and ease-of-use
Konica Minolta enhances AccurioPress C7100 series

Energy savings and wider gamut
Wilmot-Budgen takes first LED Onset

Weekly one million mark