Ink Shop's Ink Truck a success

News by

05 May 2005

Scottish quick print chain The Ink Shop has been delighted with the response to its latest outlet launched last month a mobile shop called The Ink Truck.

The response to its first outing to the car park of Makro in Newcastle has led managing director Stuart Mason to look for a shop in the town.

Mason said: "With no other marketing than just being there and our web page, the truck took three orders on the day and another 10 by online ordering." Mason unveiled plans for a mobile shop in March when he ordered the UK's second eight-colour Heidelberg Speedmaster 52.

Printweek welcomes informed debate, but please read our House Rules before posting

Have your say in the Printweek Poll

Latest comments

"Whatever happened to the good old fashioned cash job! At least the banks didn't take 2-3% of each sale. After 30 odd transactions that £100 quid you had has gone."