Steve Eglon has joined from BP Oil as IT manager, Michelle Parrott becomes studio manager and Alan Rickwood is appointed print buyer specialising in marketing products.
The moves come as the Newcastle-based firm aims to drive its annual turnover to 50m, a rise it believes will give it the clout to pitch for larger tenders.
With expansion, Dataform has had to make management changes to reflect this new stage in our growth, said Dataform chief executive Brad Holbrook.
Last year the company bought Cardiff-based CCS and boosted Dataforms turnover to 40m. It also picked up new clients including Waterstones and the Welsh Health Authority.
by Philip Chadwick
Have your say in the Printweek Poll
Related stories
Latest comments
"And here's me thinking they bought the Docklands Light Railway."
"15 x members? Why don't they throw their lot in with the Strategic Mailing Partnership (SMP) and get a louder voice?"
"Some forty plus years ago I was at a "sales" training seminar and got chatting to the trainer after the session had finished.
In that conversation he told me about another seminar he had..."
Up next...

Further breathing space
'Serious group' interested in Highcon, new deadline set

Automation welcomed
Colourbridge enhances efficiency with new Duplo multi-finisher

New business unit includes OpSec