PHD Marketing managing director and packaging professional Joanna Stephenson will present a talk as part of the Society of Cosmetic Scientists (SCS) Regional Development Group North. The speech will see Joanna justify the rise of personalised packaging applications throughout the cosmetics sector, while assessing its relevance to a brand’s future position. Other speakers include Floriana Vincis of Walgreens Boots Alliance, and Katerina Steventon of Independent Skincare Consultancy and FaceWorkshops, who will address personalisation in regard to pack claims and the clinical environment.
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