The event, entitled 'Market expansion strategy: attracting business from massive print buying organisations', will be held tomorrow at 12-1.30pm in room S502ab at the show.

"Many graphic communications service providers overlook large buyers of print, but what they might not realise is that these organisations are increasingly open to revisiting the competitive bidding process," explained Ralph Nappi, president of the GASC.

"This free seminar gives the inside information—directly from high-volume print buyers—on how to forge relationships with these organisations and successfully manoeuvre in this complex market."

Print 09, which kicks off tomorrow, will host more than 650 exhibitors at McCormick Place,Chicago.