Today, the company offers a variety of services in print for pre-press, flexo-labels and shrink sleeve, offset printing and OOH. Ashok Nerker, owner of Unique, felt that doing business in print industry "requires very close supervision." He spoke of the need to pay collective attention on all the facets like "costing, estimation, production, customer management. In fact everything. Unlike large companies, the printing industry cannot afford to have large number of corporate managers."
Nerker has been an idol and a guide to many in the industry. On turning 50, he stated, "print firms have to re-examine the the scalability within the print industry. You have to use the same amount of energy or intellectual capacity to make a decision worth Rs 500 crore or Rs five crore."
PrintWeek India team congratulates Nerker and his team on a successful journey.
The unique tale of Ashok Nerker - in India and the Middle East
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"Sorry to read this, a big name to go down, hopefully a lot of the £1.8M was insured. We are recruiting operational staff & currently in-talks to assist the clients with immediate requirements."
"£1.8m !! Very big numbers indeed."
"Now black really is white. Ditching a product line with all its consequences for customers is now an award winning move. Priceless!"
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