Olympic printing that will definitely be done here

It is with trepidation that I once again venture into the tricky environs of writing about my employer.

Worse, this particular piece also makes reference to London 2012 and LOCOG, and as anyone involved in Olympics-related contracts knows, this stuff is fraught with permissions about what can and can't be said. Mostly the latter.

To recap: my esteemed colleagues over at Haymarket Network came top of the podium themselves back in 2010 when they won the LOCOG publishing contract to become suppliers of the official programmes for London 2012 and the 'London Prepares' series of test events currently underway.

This involves a whole heap of printing, including magazines, daily programmes during the Olympics and Paralympics, and official souvenir programmes. It makes me feel giddy just thinking about the amount of work involved for Haymarket's production team, never mind the journalists.

I don't have precise figures on the total amount of print required, the Network folk would probably have to shoot me if I found out, but I think it's safe to say it will be QUITE A LOT.

Some 10.8m tickets will be sold for both Olympic events, and I would imagine a high percentage of visitors will want to come away with some sort of tangible souvenir. And now that the Olympic Park itself is also going to be opened to day visitors, the potential print requirement is even bigger.

And, in the wake of the ticket printing disappointment, I am happy to confirm that all of this printed matter will be produced here in the UK.

Hopefully, come 10 September when everyone involved can relax, it will be deemed a winning result for all.