60 seconds with Webmart

Print procurement business Webmart was set up in 1996 and celebrated its 20th anniversary in April. Founder Simon Biltcliffe “saw the market was changing” and negotiated his exit from BPC (subsequently Polestar), and started Webmart as an independent sales agent and marketplace for web offset print.

Where are you based?

We moved five times in four years as we got bigger, then decided to buy our ‘yellow shed of wonderment’ in Bicester. There’s an open invitation for anyone who wants to come for a look around. We also have offices in Barnsley and East Kilbride

How many staff do you have? 

Around 45 – things are changing fast

What does your firm do?

Web offset is still over half of our turnover but we also handle direct mail, point-of-sale, packaging, gravure, fabric printing – an eclectic mix

What’s your typical customer?

Someone for whom print is not a specialised subject, but who realises the value of print

Which areas do you serve?

Mainly national

Which markets do you serve?

All of them

What’s your USP?

We understand and work with our suppliers better than anyone else. And we’re jolly nice people

What’s your company’s mission statement?

‘Print with a purpose’. We’re here to change the world for the better

What’s been your proudest achievement in the past few years?

Seeing people develop. Giving people a stable environment in an otherwise unstable world

Where do you see your business in five years’ time?

Much bigger and much more international, and still with the same yellow happiness

What’s your team’s favourite biscuit?

We have a favourite sweet: Refreshers