Xerox has been running a three-month pilot pay-as-you-go finance scheme for its DocuColor 2000 digital colour presses.
It claims the finance package is tailored towards the specific needs of the graphic arts market and so far every DocuColor 2000 going into the sector during the trial has used the scheme.
"Digital printers are getting more used to click charges," said UK DocuColor product marketing manager Kevin ODonnell. "The feedback is that we like clicks, but not the way you package them."
Under the scheme users pay an up-front software licence fee and then a quarterly charge based on the volume of prints produced. Cost per print covers the complete cost and is charged on a sliding scale per page according to volume. The more prints the lower the per page cost, which is the same for all copies produced in that period.
In the next few weeks the firm will review the success of the scheme. ODonnell is confident it will be proved a success and anticipates it will be rolled out to cover all the firms products for the graphic arts market.
Story by Barney Cox
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