In many cases the division will supply copywriting and design services which will then become integrated with the rest of the client's marketing team.

A team of TPF creative services staff will either be located within the client's premises or off-site.

Marketing services director John Banbury said the division has already secured six-month contracts with Virgin Wines, Advanced Payment Solutions and three unnamed major financial brands.

He added that the service would offer potential clients the flexibility that an in-house creative team would bring but without the extra headcount or increased costs.

"We hope that clients will see the benefit of using us for a six-month period, after which we could secure a much larger contract," he said.