The Uxbridge printer invested 190,000 in the new kit, which includes Creo RIP and Darwin variable data software.

The firm will use the digital press to enter the colour print-on-demand market, generating more short-run and personalised jobs that were previously outsourced.

"We are now able to cover all bases in what is a fiercely competitive environment, up to B1 work, proofing for large runs and dealing with B2B for shorter-run brochure work," said Stockle Colour managing director Ian Bryan.