The 210x253mm, 194pp mid-format magazine is perfect bound and includes a sticker insert for readers "to mark their favourites" along with 8pp of special offer Happy Cheques.
It has a cover flap similar to that of Cond Nast's Easy Living, although with a more challenging print aspect as the cover image continues across it.
The initial print run was 300,000. The title has high-end glossy production values, and pre-press was by Vertis prs.
Have your say in the Printweek Poll
Related stories
Latest comments
"And here's me thinking they bought the Docklands Light Railway."
"15 x members? Why don't they throw their lot in with the Strategic Mailing Partnership (SMP) and get a louder voice?"
"Some forty plus years ago I was at a "sales" training seminar and got chatting to the trainer after the session had finished.
In that conversation he told me about another seminar he had..."
Up next...

29% say quick turnaround work best growth area
Printers see opportunity in quick turnarounds and web-to-print

Commitment to developing talent recognised
Apprenticeship award for Coveris

2024 saw a sharp rise in response rates
JICMail data reveals growth in customer acquisition through mail campaigns

Scottish group has international ambitions