Fujifilm launches cloud-based W2P system XMF Print Centre

Fujifilm has belatedly entered the web-to-print (W2P) market with the launch of XMF Print Centre, a cloud-based W2P system that is suitable for both B2C and B2B print environments.

XMF Print Centre allows printers to create single or multiple e-commerce portals tailored to the requirements of single or multiple customers and supports a wide range of printed products.

John Davies, workflow business strategy manager at Fujifilm Europe, said: "We are now able to offer customers a more complete offering - from selling print through to guaranteeing the quality of the final printed product.

"Web-to-print is yet another way to increase the efficiency of the delivery of printed products, especially when you consider the automation that is possible with digital printing systems.

"For certain types of work, XMF Print Centre will grant printers access to specialist markets they would otherwise not address, generating new, profitable revenue streams."

Designed from conception to be a cloud-based system, XMF Print Centre has been developed for both offset and digital printers and is compatible with numerous workflows, including Fuji's own XMF.

The product is due to begin shipping in the autumn; pricing was unavailable at the time of writing.