Houschka Rounded, which is a rounded version of the 1999 Houschka font used by both Cadbury Schweppes and Tesco, was designed by G-Type founder Nick Cooke.
The font was designed using OpenType technology to give users a choice of up to four different style sets, as well as discretionary ligatures and contextual alternatives.
Cooke said: "After the release of the original Houschka, I discovered many users liked the font, but were uncomfortable with the rounded style of the A, W and w. Straight versions have been incorporated into Houschka Rounded and are accessed by selecting 'Contextual Alternates'.
"I also thought it would be good to offer a little more variety, so there are three extra stylistic sets, which are easy to use: just scroll over the text and, using the pop-up OpenType menu in the character palette, select stylistic set one, two or three. It couldn't be simpler."
Houschka Rounded is available from Fontworks UK or online at www.type.co.uk
Have your say in the Printweek Poll
Related stories
Latest comments
"I'll give it a week Ray!. I'm sure you won't be able to sit twiddling your thumbs for too long. Thanks for the support you've given over the years, always accommodating and willing..."
"And here's me thinking they bought the Docklands Light Railway."
"15 x members? Why don't they throw their lot in with the Strategic Mailing Partnership (SMP) and get a louder voice?"
Up next...

Excited about fresh opportunity
Nick Stagg takes up new role at Augustus Martin

Uses new Aquafuze ink
Equinox Group embraces 'performance, planet and partnership' with first Acuity Triton

Growth to slow over next two years
UK ad spend rose 10.4% in 2024

Returning capital to shareholders