DMG Media hit by falling print revenues

Falling print revenues at the Daily Mail and General Trust (DMGT) have dragged the publisher's media division into negative growth, according to its latest trading update.

DMG Media reported a 7% fall drop in revenues for the five month period versus the prior year, after advertising shrunk 5% and circulation dropped 7%. Underlying revenue was said to be down 2%, following a 6% fall in circulation and 1% increase in advertising.

Underlying newspaper advertising was down 8% year-on-year for the same period, while print advertising revenues on the current portfolio, which includes the Daily Mail, Mail on Sunday and Metro, fell by £11m.

Contrastingly, digital advertising revenues grew by £13m, excluding growth in the Zoopla Property Group, which was formed last May through the merger of the Digital Property Group and Zoopla.

MailOnline reporting a 59% increase in digital advertising revenue. In February, MailOnline had 111m unique browsers, 22% ahead of February 2012, and the website’s overall revenues for March are expected to be £3.4m, with full-year income estimated at £45m.

DMG Media was DMGT’s only division to report a drop in revenue; the biggest growth came from DMG Events, which was up 39% for the first five months (13% on an underlying basis).

However, the contraction of circulation figures throughout national newspapers led to the Mail On Sunday gaining a market share of 21%, the largest monopoly since the Sun on Sunday launched in February 2012.

DMGT’s workforce contracted by 16% since September 2012 to 3,237 due to disposals, such as the divestment of Northcliffe Media to start-up publishing conglomerate Local World at the end of 2012.

But increased headcount among digital businesses offset reductions in print staff and, excluding disposals, the workforce was in line with September.

Group revenue was stable, while changes to the printing facilities that took place during 2012, including the run up to the relocation of DMGT’s Harmsworth Quays plant in Surrey to Thurrock, Essex, led to an increase in profit margin year-on-year.