The reseller business, which was launched last year, marked the occasion by holding a special open house event at the facility, which showcased technology from Fujifilm, Vivid, Morgana, XMPie, and Fiery and focused on short-run packaging and value-added print applications.
Managing director Steve Andrew has spent more than 20 years working in document solutions, including at Xeretec where he was northern sales director for just over a decade.
He said the open house had been set up to give print and graphics businesses the opportunity to learn more about the growth markets and new technologies available from its partners.
“The truth is, getting into short-run digital packaging and value-added print is much more affordable than many people think. From five-colour digital print to die-cutting, gluing, and perforating machines – we’ve built a true end-to-end solution right here in the showroom.”
Andy Kent, general manager of Fujifilm UK’s Graphic Communications Division, also commented: “Over the last couple of years, we’ve expanded our digital portfolio enormously – most notably with the launch of our print-on-demand business in April 2023.
“We’ve built a showroom, we’ve built our sales, and we’re building partnerships. […] We see Jet Tech as part of a wider ecosystem of long-term collaboration.
“We see our business as a team effort. Our technology is important, but it’s about how we work together – with our European colleagues, sales and service partners. Jet Tech fits perfectly into that picture.”
Andrew said that, since Jet Tech’s launch, the business had seen “huge success” in short-run digital packaging, including areas like digitally die-cut boxes, cartons, foil-blocked finishes, and personalisation.
Speaking to Printweek, he added: “As part of our ongoing plans for the remainder of this calendar year, our aim is to build our brand further in the graphics industry, with a number of events and product launches.
“It is key for us to ensure the market is aware of what we have here and how accessible it is.
He said that with the company’s end-to-end offering “we can evidence sustainable growing markets that can help print companies tap into additional revenues and profits”.
