Kyte was formerly employed by West Drayton-based G W Chapman & Sons Print which ceased trading last month after director David Chapman was declared bankrupt.
She is tasked with promoting business at Pelican's litho, digital, large-format and web-to-print divisions.
"I am delighted to be joining a very forward-thinking, customer-focused company who have clearly looked beyond just offering litho capabilities. As the market changes, it is refreshing to be working with a company who can offer their customers a wide range of services," she said.
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