Geon, Australia’s largest sheetfed printer, has gone live with Brightblue across its 24 sites throughout Australia and New Zealand.
Brightblue chief executive Mark Wragg said: "Acquiring such a major customer gives us a great platform to build business [in Australasia].
"We have had a strong level of interest, probably reflecting the better economic conditions compared to the UK combined with a partnership with the largest MIS vendor in the region [Prism]."
Brightblue’s software is a route-based estimation system that analyses factory resources to allow the optimal production method to be calculated for each job.
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