Boots catalogue confusion

An apparently obscene picture of celebrity chef Jamie Oliver in the <i>Boots Christmas Gift Guide</i> is not what it seems and the catalogue will not be withdrawn.

Rumours circulated this week that Boots would remove the catalogue from its stores, as it appeared that someone had crudely appended a penis onto the picture of Oliver on the cover of his 2004 calendar.

But the offending item that sits between Olivers legs is in fact a paper bag of fruit. Its when the image is scaled down that the problems start, said a Boots spokesman. We do see the funny side, but its not as some peoples imagination would have them believe, he added.

Boots has re-cropped the image on its website following some complaints. But the catalogue, which has a print run of around 9m and is read by 13m people, will remain in circulation. It was printed by Polestar.