Northprint 2011 will be better, promises IIR

Northprint exhibition organiser IIR has said there will be a "significant change" in its agenda at the event next year.

Taking place in Harrogate from 10-12 May 2011, IIR said that "considerable investment" has been committed to the event.  

This follows a disappointing show in 2009 where exhibitors were badly affected by the economic downturn, which led to absences from Heidelberg, Manroland, KBA and Canon.

Trevor Crawford, director of the IIR Print Group, said that while it was "unlikely" that Heidelberg would be present, he was engaged with a number of companies and was hopeful that they would be at the show.

He said: "We know what was going on with the economic climate in 2009. Next year, we will be in a different place."

Chas Moloney, Ricoh UK marking director, said that while the turnout had been poor in 2009, the company would still be exhibiting in 2011. "We need to get behind the industry," he added. "It’s still very tough out there."