"We have been providing digital services, but by offering long-run work, we will be cementing our relations with our customers," said Hira Print Solutions director Praveen Patel.

Hira’s new plant will produce high-end commercial and packaging print, such as catalogues and magazines. This is Manroland India’s first sale at Drupa 2012.

The Roland 706 HiPrint kit features APL, Manroland’s automated plate change system, and fast makeready features, such as QuickChange.

"We cannot afford to compromise on quality. Manroland is a proven technology," added Patel.