Marketing

Print businesses must be prepared to adapt

Customer expectations accelerate print’s evolution

Widespread adoption of online buying, rising environmental awareness and new printable products all converge to provide an opportunity for innovative digital print technology, applications and...

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Searle: huge benefit for us is the changeover time

First Mailing invests to open paper wrapping to shorter runs

First Mailing has made its first inroads into paper wrapping as part of a £250,000 spend to open up the process to shorter runs and a wider range of publishers, brand owners and trade partners.

Perez: business models are complementary

Adare International now part of HH

HH Global has completed its takeover of Adare International.

Odds: bringing a wealth of experience to new role

CDS snaps up Odds for new role

Former Communisis director Adrian Odds has joined CDS in a newly-created role.

The book was launched in a carpet shop window display

Boss wows with Bowie homage

Boss Print has partnered with a leading artist on his latest David Bowie inspired project to produce a breathtaking limited edition book that was gifted a launch in an unusual venue last week.

Moët Hennessy used Blue Bite with NFC tech to create an exclusive consumer experience

Markem-Imaje adds shoppable software tech

Markem-Imaje has acquired tech firm Blue Bite, which develops software for brand authentication and ‘product commerce’ whereby any product can be turned into a sales channel.

The shape of things to come in marketing

If you type the term ‘shaped door drops’ into a well-known search engine, you are unlikely to get a print-relevant answer in the first few results.

Turn challenge into opportunity

Coming up on 10 years this year in its current 370sqm Enfield facility, Print4UK was growing faster than ever, buying kit, bringing more services in-house, increasing turnover year-on-year and...

Perez: we’re bringing the best people in the industry together

HH Global sales to top $2bn with Adare buy

HH Global has sealed another mega takeover deal with the acquisition of Adare International.

Gledhill: helping organisations understand the needs of their audiences

CDS invests in insights wing

Comms, content and BPO agency CDS is making a seven-figure investment in its new behavioural insight division.