Brightside Print & Design automates cutting with Graphtec spend

Hobbs: "The business had to ramp up its production capabilities"
Hobbs: "The business had to ramp up its production capabilities"

Brightside Print & Design has invested in a Graphtec F-Mark automatic sheetfed cutting system to enhance its cutting speed and precision.

The London-based digital printer took delivery of the machine, which was supplied by finishing equipment vendor Ashgrove Trading, last month.

The company said the device can manage a wide range of tasks and can run without a supervisor. Chosen following a review of options on the market, Brightside said the machine has significantly increased its efficiency.

The machine will also support the company’s recent move into providing SEO-centric marketing services for businesses moving into the online marketplace.

Brightside sales director Laurence Hobbs said: “As more clients come knocking at the doors, the business had to ramp up its production capabilities to the next level in order to meet amplified attention and advancing demand.”

The F-Mark can perform detailed and intricate cutting and design work. One such example is its ability to produce business cards with multi-layered effects using Convertible Solutions’ cohesive glue technology to emphasise design features.

Capable of die-cutting, kiss-cutting, and perforating paper and cardstock products, the device can handle new sheets every 30-40 seconds. It has joined a raft of other finishing kit at Brightside including a Morgana Documaster, a Duplo DB-290 perfect binder, and a couple of laminators.

The business produces work including reports, posters, flyers, brochures, business cards, and documents at its 139sqm site, for a client roster that includes numerous blue-chip brands.