If Gartner is to be believed, 80% of marketers are set to abandon the use of personalisation over the next five years.

Williams Lea Tag (WLT) has acquired end-to-end shopper marketing activation partner Popcorn Global to add advanced POS design and prototyping capabilities to its offering in this area.

Williams Lea, the global BPO giant, has agreed to acquire Tag Worldwide, the international design and production agency, for an undisclosed sum.

DirectSmile has launched a new version of its image software, which it claims is more of a complete personalisation tool.

Roland DG has unveiled a new desktop direct-to-garment printer built for on-demand personalisation.

Electronic Solutions managing director David Russell is moving to Tag Worldwide in the New Year.

Roland DG has launched a partnership with software developer Custom Gateway to integrate hardware and software in order to deliver customised products on-demand.

Roland DG has launched the VersaUV LEF-200, a small-format flatbed printer meant primarily for customisation.

Vertis has completed its exit from the European market by selling London pre-media divisions Vertis PRS and Admagic to rival firm Tag.

Global Graphics has changed its overall group name to Hybrid Software to better reflect the nature of its business.