Mimaki to hold new joint virtual event

Richard Stuart-Turner
Monday, May 10, 2021

Mimaki is set to host a new three-day virtual event next month that will bring together its regional offices.

Innovation Days will take place from 2-4 June
Innovation Days will take place from 2-4 June

Innovation Days will take place from 2-4 June 2021 and will be led by experts from Mimaki Japan, USA and Europe.

The manufacturer said the event will focus on addressing the needs of customers and prospects in their local markets, as well as demands across sectors – sign graphics, industrial, textiles and 3D – “to overcome challenges and drive success within the industry”.

There will be live demonstrations of recent additions to Mimaki’s product portfolio, including the JFX550, JFX600, and SUJV-160, following the launch of these machines at Virtual.Drupa last month.

Using a custom online platform, visitors to the Innovation Days event will be able to attend live demonstrations of Mimaki products, watch webinars, meet and chat to Mimaki experts, and engage in roundtable discussions.

Additionally, the joint venture between regional offices will offer visitors the chance to explore the Mimaki headquarters, with virtual tours of the factory in Japan, as well as the opportunity to engage with greetings from the company’s president during the event.

Mimaki Europe, USA, and Japan will also have targeted, regional event agendas, open to local print companies or those outside the region who are looking for greater insight into the global printing industry.

Mimaki general marketing manager EMEA Danna Drion said: “Throughout 2020, Mimaki prioritised our customers, partners and the wider industry, offering online support, education and networking in the absence of in-person tradeshows and showroom tours.

“As the impact of the pandemic continues into 2021 for many, so does the need for the printing industry to work together and inspire each other to succeed.

“With Innovation Days, we very much wanted to recreate the lively, innovative space of a tradeshow as much as possible. Over these few days, Mimaki experts and the public alike will come together to share collective expertise, engage in discussion, and showcase the application possibilities achievable with brand-new Mimaki technologies.

“We have seen many businesses expand or completely shift their portfolios to new sectors during the pandemic, and we hope to support and encourage those undergoing or considering change.”

Mimaki Europe has also released another virtual initiative, Mimaki Digital Showroom, to engage with its customers and prospects in a space that mirrors a traditional showroom.

To register for Innovation Days, visit: innovationdays.mimaki.com.

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