Adapt to expand team and add training at new premises

Richard Stuart-Turner
Monday, November 16, 2020

Wide-format kit and consumables supplier Adapt has moved into larger premises that will enable it to expand its team, services and the amount of stock it can hold.

Adapt’s 15 staff have all moved across to the new site
Adapt’s 15 staff have all moved across to the new site

Founded in 2018 as the fusion between Amari Digital Supplies and Graphic Printing Technologies, Adapt supplies hardware, roll media, ink, printheads, consumables, tools and accessories for the sign and display industry.

The Nottinghamshire company, which also has showrooms in Manchester and Reading, found that it had outgrown its main leased Nottingham base at the beginning of 2020 and found the new site in February.

10 miles away from the company’s previous 1,115sqm facility, the new leased premises has around 1,500sqm space. The coronavirus pandemic impacted plans for the move but it was finally completed over two weekends in October and all of Adapt’s 15 staff have moved across.

Adapt general manager Dominic Bowen said the site was “perfect for us in terms of size and ambition”.

He told Printweek: “Everyone loves the new site, it works so well. We purposely did the office layout with Covid in mind, because nobody knows how long it’s going to be around for, so it’s very easy to social distance.

“It’s a nice, open plan, comfortable workspace and the staff are very happy. The new warehouse layout is fantastic as well – it’s a lot better than our old site.”

He added: “We are growing our sales team and expanding the dedicated e-commerce team working on our new webshop, going live in November.

“While our old premises had no training facilities, our new home has space designed specifically for training in vehicle wrapping, architectural and signage applications, which will be delivered by our media suppliers and in-house application specialists.

“Vehicle wrap is our fastest growing sector this year, it’s a growing market anyway but because we’ve had a lot of focus on it with the 3M range and the Mactac range, we’ve seen a massive increase.

“This is great for us because our traditional base is retail and exhibition markets, which obviously unfortunately continue to struggle – it’s good to have the gap filled by something else.”

Bowen said the architectural market has also become a new driver for the company’s growth.

“We had already planned to offer training in these areas so we're looking forward to using our new dedicated Covid-secure training centre in the near future.”

Adapt’s new climate-controlled warehouse space can also accommodate more than 50% more roll media stock, in particular to meet “unprecedented demand” for floor graphics film.


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