Color-Logic to debut FX-Viewer at GOA

Color-Logic has announced the launch of FX-Viewer, the new graphic effects visualizer for its Process Metallic Color System (PMCS).

The standalone Mac-based app allows users to visualise the metallic effects created using its Design Suite plug-ins for Photoshop, Quark, Illustrator and InDesign.

Sales and marketing director Mark Greeves said: "We have all these effects we do with our software - gradation effects, watermarks, dimensional effects, image effects - and FX-Viewer is the tool that allows customers to visualise the effect on their monitor after they design it.

"It's not for soft-proofing, but it allows you to see how the product might look with a metallic substrate with white ink, with CMYK, or with silver ink, so they can switch between those."

A single FX-Viewer licence for in-house use is included with the standard $3,500 PMCS licence, while the $4,500 premium licence includes three copies for internal use, as well as four Design Suite and FX-Viewer licences for external use by clients or agencies.

Printers can purchase an additional bundle of four Design Suite and FX-Viewer licences to give to clients at a cost of $400.

Greeves said that the viewer was the "most affordable system in the world" for visualizing effects.

"There's no affordable system out there – the closest product we know sells for almost $6,000," he added. "This allows the designer to save as a PDF, import that into our FX-Viewer and on the monitor start to look at the effects and see if that's what they were really intending."

Visitors to this week's Graphics of the Americas (GOA) trade show in Miami Beach, Florida, will be able to see the public debut of the software on Color-Logic's stand (Booth 1123) for the duration of the 1-3 March trade show.

Related Articles

Color-Logic Process Metallic Color System

Color-Logic extends processes and gets RIP and proof support

Color-Logic and Mirri partner to offer metallic effects for inkjet and Indigo users