Expanded range

Premier enhances lamination film portfolio

Premier launched its Lamination Films division in 2022
Premier launched its Lamination Films division in 2022

Premier Paper Group has added three new brands as part of its ongoing developments into the lamination film market.

The business, which launched its Lamination Films division in 2022 following the acquisition of Zulu Packaging, is now offering three new grades: Advantage, Essential, and ProFilm.

Advantage is available in both gloss and matt finishes, across a wide array of sizes, and is said to offer “a cost-effective solution to litho-based lamination requirements on applications such as magazines, brochures and book covers”.

Essential is described by Premier as a reliable and multipurpose lamination film range which features options suitable for litho and digital print processes. Finishes include matt, gloss, silk, and soft allure, for the enhancement of magazines, brochures, and packaging, while the antibacterial films offer an added level of protection.

Finally, Premier described ProFilm as high quality, versatile, and easy to use films, “with a choice of exquisite finishes” designed to help enhance and embellish business cards, luxury packaging, menus, and more. This grade is also available in textured finishes such as leather, sand, and linen.

Phil Marfella-Smith, digital and specialist products manager at Premier, said: “This announcement marks an exciting move for Premier. By launching these new grades of lamination film, we offer an improved choice to our customers whilst maintaining range integrity and continuity.”

Premier’s lamination portfolio is available for delivery alongside all media purchases, next day throughout the UK on Premier’s own fleet of vehicles.