The Tavistock, Devon-based company, which specialises in producing customised standard labels and self-adhesive labels, added the seven-colour Indigo ws4500 to its line-up, which includes a ws4000.
The 11-year-old firm has experienced a continual increase in demand for digital work since the ws4000 was installed four years ago.
Robert Lee, sales director at Tamar Labels, told printweek.com that personalised digital work gave customers "the competitive edge".
"High-quality, digitally printed work has the ability to bring a client's products up to scratch," he added.
Both Indigo presses at the 30-staff operation are linked to its Shuttleworth MIS system, which Lee says "ensures total control and efficiency" from pre-press to despatch.
The ws4500 offers a print resolution of up to 812x812dpi and is capable of producing high-quality labels using a variety of substrates.
The press also uses liquid-based HP ElectroInk, which is claimed to ensure colour consistency and print quality.
Are you looking to upgrade to UV LED technology?
Learn why Grafiche Antiga chose GEW’s LeoLED curing system when they upgraded their sheetfed press.
Have your say in the Printweek Poll
Related stories
Latest comments
"Daisy Duke
19 hours ago
The end of an era. I was at Broadprint in the early 90’s and we produced literally millions of dm packs for them. The great Roger Rushton was the sales director for Readers...."
"When I was at print college in Gloucester, in the mid seventies, we had a group visit to Hazel Watson and Viney in Aylesbury. It was printing the readers digest. The machine was absolutely huge and..."
"The end of an era. I was at Broadprint in the early 90’s and we produced literally millions of dm packs for them. The great Roger Rushton was the sales director for Readers. Great memories but times..."
Up next...
Second Canon VarioPrint iX3200 installed
Printed.com invests over £1m in kit as growth continues
Incident could easily have been avoided
Firm fined after worker's fingers partially severed
Taking 'latest developments and technology'
Xeikon puts spotlight on specialist presses at Drupa
Düsseldorf plans outlined