2D Mobile Barcodes – A Definitive Guide is available from the firm’s website, but in a neat twist requires those interested to use one of the codes (pictured) to download the report.
"The terminology and implementation options can be confusing; this white paper helps guide implementation choices," said Laura Marriott, acting chief executive of NeoMedia.
Have your say in the Printweek Poll
Related stories
Latest comments
"15 x members? Why don't they throw their lot in with the Strategic Mailing Partnership (SMP) and get a louder voice?"
"Some forty plus years ago I was at a "sales" training seminar and got chatting to the trainer after the session had finished.
In that conversation he told me about another seminar he had..."
Up next...

New owner is 'patient, committed investor'
Shareholders green light Royal Mail takeover

Two other tenders also available
House of Commons contingency printing tender live

Wide-format's gala expo
Visionaries welcome

Global Print Expo