The 900m2 poster is situated on a gasometer next to the City of Manchester stadium, where it can be seen by 48,000 spectators attending Manchester Citys home games and from all trains going into Manchester Piccadilly station.
Monster printed the 32x28m poster in six panels on its 5m-wide NUR Blueboard over two night shifts.
The Big Poster Company is in talks with National Grid Transco about going nationwide with the concept on 25 locations.
Have your say in the Printweek Poll
Related stories
Latest comments
"Gosh! That’s a huge debt - especially HMRC! It’s a shock that HMRC allowed such an amount to be accumulated."
"Whatever happened to the good old fashioned cash job! At least the banks didn't take 2-3% of each sale. After 30 odd transactions that £100 quid you had has gone."
"It's amazing what can be found on the "web" nowadays!"
Up next...
Replacement 'will be operational later this year'
Walstead makes decision on Bicester 64pp
'Ridiculous decision'
Unite “prepared to fight” on proposed DS Smith site closure
Also helps mitigate volatile energy prices
