The intuitive company has capitalised on the popularity of Apple’s App Store for its iPhone and iPod devices by creating a game that challenges you to fulfil customer orders by matching the correct printer to the corresponding ink and paper.
The reward for progress in the game? Discounts on products such as ink and toner, available, of course, on its website.
Mylan Le, customer service manager at PrintCountry.com, says: "We think good players should be rewarded for their time and skill. It’s possible to get up to $20 in store discounts using points earned in the game."
So point your browser here and see the results of true web-to-print.
Do you have a bright idea? Email tim.sheahan@haymarket.com
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"Good luck for the future Peter, everyone in the industry looks up to you!"
"Daisy Duke
19 hours ago
The end of an era. I was at Broadprint in the early 90’s and we produced literally millions of dm packs for them. The great Roger Rushton was the sales director for Readers...."
"When I was at print college in Gloucester, in the mid seventies, we had a group visit to Hazel Watson and Viney in Aylesbury. It was printing the readers digest. The machine was absolutely huge and..."
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