Technical Feature
Take your print out of the gutter
In a market where even digital print is becoming commoditised, the once-humble bindery is emerging as the place to add value and hopefully restore profits. Short-run or one-off books and brochures can...
Inject some theory into equipment shopping sprees
The biggest decision that most print bosses face on a recurring basis is whether or not to invest in a new piece of machinery. The second biggest decision is which piece of kit to buy.
Why achieving marginal gains is worth the price
In winning the 2015 Tour de France last month Chris Froome did something no British rider had managed before, becoming the first to win the race two times.
Star product: Heidelberg Prinect Digital Front End
Workflow for the press manufacturer’s latest digital devices.
Profit from the personal touch
A sign of the value of this market is Photobox,” says Jim Nicol, managing director at The Magic Touch, a firm that supplies equipment and consumables for personalised product decoration.
Teamed with comms tech, print can perform marketing magic
Near-field communication (NFC) has been primed to become ‘the next big thing’ in technology circles for a few years now and it has been pushed further into the mainstream over the past few weeks with...
Find the savings at the end of the rainbow
As kids we hear the story that there is a pot of gold at the end of a rainbow. Pretty soon it sinks in that the end of a rainbow is an elusive and illusory thing. Indeed, colour itself can sometimes...
Can greener wheels help keep print on the road?
Last year, Dave Broadway, managing director at CFH Docmail in Bristol, took delivery of a new car – a Tesla Model S. The slick-looking saloon is fast and powerful, but crucially, it’s got a whopping...
Print’s tactile nature ensures other media can’t touch it
One clue of how important touch is as a sense, is in how closely the language of emotion is entwined with it. When we talk about emotional states, we talk about ‘feelings’.
Latest studies reveal a real feeling for print products
Once upon a time print was the only mass media around. If anyone wanted to convey information or ideas – whether fact or fiction, for business or pleasure, or selling and telling – then print was the...