Marketing

Smith: "We’re loving what we’re doing and have a smile on our faces all the time"

25/8 expands with Prepackit purchase

Fast-growing 25/8 Marketing Group has expanded its offering with the acquisition of Prepackit and Cavendish Press.

Moonpig trials new corporate offering, acts on Royal Mail delays

Sales at Moonpig Group were up 6.5% at the half-year, and testing of a new offering for SME business customers is underway as part of the PLC’s growth plans – but its net promotor score has been hit...

Investment in AI and machine learning is a priority for many businesses. Image: Smithers

Lack of confidence holds back AI adoption by SMEs

Nearly half of SMEs (43%) do not plan to innovate with AI in the next year, largely because of a lack of confidence among business owners in the safeguards in place to protect society, according to...

Creating a culture of timely payment could boost the economy by £2.5bn

Leading marketing services group significantly extends payment terms

One of the UK’s biggest marketing services providers has extended its minimum supplier payment terms to 180 days full term.

Parry Jones appointed CEO of The Specialist Works

Parry Jones has been appointed CEO of media planning and buying agency The Specialist Works and its parent company What’s Possible Group.

JICMail launches Discovery 3.0 and highlights best practice cases

JICMail, the joint industry currency for ad mail, launched the latest update to its Discovery tool while users shared ways they use the data at a breakfast event held in London yesterday (1 November).

TFL launches monster £2.5bn OOH tender

Transport for London (TFL) has launched a massive ten-year, £2.5bn tender that encompasses all of its out-of-home advertising assets.

Business inspection: Combining two teams for premium performance 

Perhaps it’s Carl Garnett’s successful side-line in motor racing that fuels his inability to sit still for long. 

Navigating the social media landscape

The perfect tool to push the boundaries of freedom of speech or the devil’s own work.

Assessment periods on average take around 18 months to two years to complete

Communisis in talks over potential sale

Communisis has confirmed it is in advanced talks with a number of potential buyers, as its US parent company enters Chapter 11 bankruptcy protection for the second time in 14 months.