Helen Dugdale

Wear your heart on your print

When February rolls around it means only one thing in the world of retail: shelves and rails filled with products covered in hearts and flowers.

Printing in another dimension

Augmented reality – or AR, as most of us refer to it – is seeping into the print industry and changing the way we interact with brands and products.

Prospecting is worth gold to universities

At this time of year students all over the country can be seen clutching printed marketing material with university logos emblazoned all over it.

Printers play it cool for festival fever

While many of us will be looking at the summer through the office or factory window, certain members of the printer fraternity are lucky enough to be spending it attending the long list of amazing...

Digital print gives indie fashion labels more autonomy

A growing number of independent fashion brands are using digital print to produce their own sustainable clothing.

Is a one-sided debate sinking sensible policy?

As an industry that uses plastics on a daily basis, what do UK print and packaging businesses really feel when they hear the material being berated?

Top marks: how printers can be five-star performers

Everybody makes mistakes, but for a market where margins are already supermodel slim, even the smallest of errors can have a big impact on profitability.

The industry needs a better focus on gender imbalance

Writing the words ‘women in print’ feels clunky, uncomfortable and outdated. Surely in 2018, it shouldn’t even be a term or subcategory discussed in the media? However, as much as we dislike it, it...

A bit of personality will set you apart from the crowd

While some old-school printers may be still relying on the size of their machinery to wow customers and win new business, more and more printers are moving from shouting about their technical prowess...

Can manufacturers really help printers attain nirvana?

Manufacturing excellence is a term that is widely bandied about by business consultants but what does it mean in practice? PrintWeek spoke to some of the big suppliers to the printing industry to find...