60 seconds with Baker Labels

Baker Labels began life in 1973 in Kings Cross, London when it was set up by Roy and Marion Baker. Production started with flat screen, litho and hotfoil printing, a small slitter, and an office in a caravan. Today the business is run by their son, Steve Baker.

Where are you based? 

Baker Labels moved to a purpose-built factory in Brentwood, Essex, in 2011. We recently acquired the adjacent warehouse to allow a 930sqm expansion with the facility now totalling over 3,250sqm

How many staff do you have? 

80

What does your firm do? 

We’re a trade label printer able to produce every kind of self-adhesive label from high-end wine and spirit labels to small diameter vial labels for cosmetics and everything in between.

What’s your typical customer? 

90%-plus of our customers are printers or print brokers and we have printed for many of them for years as they trust us to provide their customers with quality products within tight deadlines

Which geographic areas do you serve? 

We have customers throughout the UK and Europe

What’s your USP? 

Our trade ethics are second to none. Plus, the experience of our staff, capabilities and quality of our equipment and our love of printing!

What’s your company’s motto? 

Our philosophy has always been to be as versatile as possible. We aim to never say no but the real motto is keep it simple, the right products supplied at the right time for the right price will keep customer loyalty

What equipment do you run? 

HP Indigo and Screen digital label presses, Nilpeter eight-colour UV flexo, a range of Omega Digicons from ABG plus two further high-spec Digicons arriving this month. Our print bureau runs Ricoh, Roland and Matrix kit for flexibility 

What’s been your proudest achievement in the past few years?

The move to the new factory, my only regret was dad wasn’t able to see it

Where do you see your business in five years’ time? 

Who knows what the specifics will be, but as new markets and technologies arise we will get involved!

What’s your team’s favourite biscuit? 

We’re a big team so the choice of biscuits is quite diverse. We all love a good quality shortbread though